ACHIEVING A TOP BUSINESS ASSOCIATION’S NUMBER ONE PRIORITY – TAX REFORM
How We Did It
One of the world’s leading business association turned to Cogent for help achieving its top policy priority – comprehensive tax reform. We ran a multiyear, bipartisan tax reform strategy that included reaching out to congressional leaders, members of the Senate Finance Committee and House Ways and Means Committee and rank-and-file members.
Our team also focused on the different factions within both the Republican and Democratic parties and tailored specific messaging, data points and company messengers accordingly. In addition we educated governors and embassies to harness their voice to advance the cause of comprehensive reform. The result was the passage of the Tax Cuts and Jobs Act (TCJA) – the first major tax legislation in over 30 years and a huge victory for our client.