CREATING A WEBSITE TO EDUCATE LAWMAKERS ABOUT GLOBAL REINSURANCE
How We Did It
After the global reinsurance industry sustained a blow in a tax reform package, Cogent was brought on board to develop a new website that would educate a broader audience about the value of reinsurance in the global market. Our team hit the ground running – creating content, mining for testimonials and data, designing graphics and selecting imagery for the new site. Our team also wrote the script and oversaw production for a short educational video.
The result was a sleek, easy-to-navigate, mobile-friendly website that is now used by policymakers, industry professionals, members of the media and other stakeholders to learn more about global reinsurance and the vital role it plays in the global market.